Sruthi Hariharan Instagram – #ILKAL SERIES 4 . . A weaving tradition, almost 1,200-years-old is on the verge of extinction, and blame it all on commercialization and the adverse effects of mass production. By saying that it is likely to go extinct I don’t mean the saree is set to suddenly disappear from shop shelves; but that the flawless and faster powerlooms have replaced the not so perfect, handloom sarees, spun using the charkha. Yet, the original handloom saree woven intricately and painstakingly is always a going to be a class apart . . If you are a saree lover or love to see the women in your lives clad in a saree – do buy the ilkal and help a community 😀(there are many online stores – not endorsing any – but through your purchase even the little that reaches the weaver makes a difference.) And do note the original handloom sarees are way more expensive than their powerloom counterparts . More on that later 😊 . Wearing an #originalhandloom from Ilkal. Blouse and styling by one of my favourite designers from down south @mahitha_prasad Photography by the awesome @ganeshdevarajan 😊 #sustainablefashion #localartforms #traditionalart #ilkalsarees #ilkalhandloom #sensualityofthesaree