Carlo Traversi Instagram – In the early 2000’s, when I began climbing, Five Ten @fiveten_official was THE brand to be associated with in climbing. With the best athletes, clever and edgy marketing, and the stickiest rubber and most innovative climbing shoes in the industry. The moccasym was my first pair of climbing shoes and when I saw the “Five Fifteenie” ad with @chris_sharma on the First Ascent of Biographie, I knew I had to have the Anasazi Velcro as well. In 2006, my professional relationship with the brand began after they offered me my first sponsorship. For the last 16 years I’ve had a wonderful time working for, promoting, and more recently helping develop shoes with a brand that I truly believed in from day one. Getting to know Charles Cole and all of the passionate employees that have worked for Five Ten over the years is an experience I will cherish forever.
Unfortunately times change and all good things must come to an end. Beginning this year I will no longer be representing Five Ten as an athlete. It’s bittersweet for sure, part of me is still tied to the emotional connection I’ve had with the brand since the beginning, but I also realize that the Five Ten of today is not the same as the Five Ten of yesterday. I’m greatly looking forward to trying out the many different climbing shoes that have entered the market over the past years and also to spend time imagining what the future of climbing shoes might be.
Photos of just a small portion of the shoes I’ve gone through over the years. Some relics in there. Can anyone name all the different models? | Posted on 14/Mar/2022 03:55:44
