Danielle Robay Instagram – To be a courageous WOMAN, it often means disregarding obligation, expectation, and guidelines. When I witness a woman living courageously, my eyes lock in, and I want to know her story. @aurorajames has courage. She was raised to 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐞𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠—specifically the very institutions that have shaped so many of us.  She is the founder of the luxury brand @brothervellies + founder of @15percentpledge, a call to action for retailers and corporations to devote 15% of their shelf space to Black owned brands. Her efforts created a pipeline worth over 10 billion dollars (to date) reallocated to Black owned businesses.  When we talk about someone leaving their mark on the world, those conversations are often ripe for hyperbole. How do you really go about changing an industry or becoming a beacon of reinvention? We say it about people all the time, but what does it take to actually be the change you want to see? It takes courage. It is that same word that kept coming up for me as I read her memoir “Wildflower”. The title represents her ethos of seeing opportunity in places that have been forgotten or left behind. As she shares her own honest stories, it’s as if she’s calling on us to recognize opportunity where we have roadblocks. I read a lot of memoirs, I couldn’t put this book down 🌸. Los Angeles, California