Danny Way

Danny Way Instagram – My brother @damonway and the history of us growing up learning to skate together goes so deep. Damon was a bit better out of us 2 and one of the leaders and best skaters in our legendary skate crew growing up called VSL. Damon and I were on the same path of someday becoming pro skateboarders rivaling hard at times but for some reason the higher power had a different plan for Damon. His role in the skate culture/ skate industry led to an empire of innovations. A cosmic event happened and changed Damons life path forever and changed our dynamic as bothers. Damon and I were always competing / rivaling against each other every day then a shift happened. It’s crazy Damon saw the opportunity of entrepreneurialship at age 18 and took on a role of building the businesses around my career and my skate culture peers . Damon and RIP @kblock43 were the pioneers of skater owned , founded and funded apparel and footwear brands. Damon also had the vision before anyone to converge art , fashion , music and skateboarding lifestyle into an apparel / footwear line and literally kicked off the whole street wear and skate shoe brand movement of the early 90s . If it wasn’t for Damon so many brands you know of today would never have been inspired or existed without the model proven and seeing how it was done first. My brother has been such a pioneer in the back drop of the skateboarding industry that became a major influencer to all action sport cultures but mostly music relevance, street art and pop culture fashion trends , even high fashion brands like Louis Vuitton has become aware of how critical street wear culture is and how these brands have such on influence with mainstream fashion trends and staying relevant. Just wanted to share this everyone because of how proud of his genius I truly am. @dcshoes @droorsclothing | Posted on 24/Sep/2023 18:24:07