Philip DeFranco

Philip DeFranco Instagram – Could MrBeast Succeed Where Hollywood Fails? #MrBeast #China Right now, we’re seeing America’s influence on Chinese media changing. Namely, it’s decreasing. With reports recently noting that there’s been no American film to make it in China’s top ten in the box office in the last year. Hell, neither Barbie nor Oppenheimer, some of our biggest movies, made it into China’s top 30. And that’s a huge difference from just over 10 years ago. Right, in 2012, seven of the top 10 movies in China were American. But now, we’re seeing audiences preferring to watch Chinese films. For a number of reasons, including they feel more relevant to their actual lives. But that’s Hollywood. Can social media be different? And well, one of America’s biggest entertainment exports is about to try to find out: Mr Beast. Because while he has made headlines recently for posting videos to X, he’s also been doing something that has gotten a lot less attention from Western media, posting to the Chinese platform Bilibili. He’s got a video of himself introducing his content, and it’s all part of a much bigger plan. And while we’ve seen numerous examples of there being a divide between what American and Chinese audiences want, some have said that MrBeast would need to change his game up for China. Arguing he would need to keep up with Chinese social media trends instead of just reuploading his YouTube content with subtitles or dubs. But the thing is, there already is some interest that’s been proven. Not only has Chinese social media become increasingly interested in foreign influencers. But there are actually a number of fans who have uploaded MrBeast content already. And those, even not coming from an official channel, they’ve got three million, five million, even seven million views. | Posted on 01/Feb/2024 21:54:40