Todrick Hall Instagram – When I got cast in Kinky Boots on Broadway I knew that this stunt casting was done because the Broadway producers knew that I would know my audience and be able to push ticket sales in a very unconventional way. As luck would have it, when I got the news I happened to be preparing to shoot a new season of “Rupaul’s Drag Race!” I asked the producers if they’d send me my costume, shoes and wig (which is unheard of on Broadway) so that I could shoot a lipsync to Billy Porter’s rendition of “Land of Lola!” The producers were naturally very reluctant as they couldn’t be there to supervise the filming and Drag Race was like…girl you get one shot, we have an Emmy Award winning show to film. But, luckily Ru was so kind and he, Michelle, Ross and Carson all came out to watch me. Now, I don’t consider myself a drag queen (even though Bob and Monet make fun of me constantly about my stance on this subject matter) so performing in Drag while Rupaul watched me was the scariest thing I think I’ve ever done in my entire life, but I did it! Rupaul was so sweet and even did a little plug to tell people to get their tickets. To put the icing and cherry on top of an already draggy cake Rupaul showed up to my opening night of “Kinky Boots” and took pictures with the entire cast and my mom! That is a night I will never forget, thank you to World of Wonder and the entire Drag Race family for allowing me to film this moment and using this iconic stage to promote the Broadway show AND to the producers of Kinky Boots for trusting me with the costume and wig. The video now has over 10 Million Views and helped to promote not just the Broadway show but my involvement with “Drag Race” as well! Now that’s marketing babes!