Pink Instagram – You’re not alone if you are curious how Grammy-award-winning singer-songwriter @pink ended up on the cover of Outside. When our executive director of lifestyle brands, @maryfrancesheck, pitched the idea a year ago, there were more than a few skeptics on staff. But then she explained: “Back in 2016, I cycled the coast of California, raising money for @nokidhungry with 300 other riders. I’m 250 miles in and I’m totally bonked. And then, I swear, Pink passes me on an incline.” Heck wasn’t hallucinating. Alecia Moore, otherwise known as Pink, rode with No Kid Hungry’s team to the finish line in Santa Barbara. “Pink spoke at the afterparty, thanking the riders who had raised over a million dollars to fight childhood hunger. She just came off as being so genuine, expressing sincere gratitude for the work of others, despite being super, super famous. That really stuck with me.” Fast forward to fall of 2022 and Heck and Moore met again, this time at an event where Moore’s wines were poured. “I heard her speak about her revelatory connection to the land and nature through working on the vineyard. Again, her genuine passion and gratitude for hard work struck me.” Heck, who trained as a chef and sommelier before a career in publishing, was not only impressed with the quality of the wines but also the practices underpinning Two Wolves’ single varietal, estate bottles. Heck and Moore stayed in touch, and met up again last fall at the vineyard where Heck got a firsthand look at the operation. Moore, on a break from her Summer Carnival tour, was relishing the change of pace, reconnecting with the outdoors. “My friends have never been more excited about any magazine that I’ve done anything with. They love Outside,” Moore said when they met. “We are campers, and mountain bikers, and nature people. It’s all connected.” Follow the link in our bio 🍇 to read about 𝗥𝗮𝗶𝘀𝗲 𝗬𝗼𝘂𝗿 𝗚𝗹𝗮𝘀𝘀 𝘁𝗼 𝗣𝗶𝗻𝗸—𝘁𝗵𝗲 𝗣𝗼𝗽 𝗦𝘁𝗮𝗿 𝗪𝗵𝗼 𝗥𝗼𝗰𝗸𝘀 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮’𝘀 𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗪𝗶𝗻𝗲 𝗦𝗰𝗲𝗻𝗲. Photographer: @andrewmacpherson_official Writer/Interviewer: @maryfrancesheck Hair: @pamwiggy Makeup: @kathyjeung Manicure: @jolene.b.nails