Stella McCartney Instagram – STELLA SUMMER: Introducing UPPEAL™️, one of 22 innovators showcased at Stella McCartney’s Sustainable Market.
UPPEAL™️ is a pioneering #vegan alternative to animal leather and exotic skins made using apple waste. I love that my #Frayme and #SWave bags have the same look and luxurious feel of leather, without compromising on my cruelty-free values… x Stella
An estimated 30,000 tonnes of apple waste are created in Northern Italy alone, which is otherwise sent to landfill or burned. As explained by their team, UPPEAL™️ is innovated by @MabelIndustries – circularly using this waste to craft our luxury alternatives to animal skins. Over 2 million crocodile hides are traded globally every year (UNEP).
Shop the #StellaSummer24 accessories in UPPEAL™️ in-store and at stellamccartney.com.
#StellaMcCartney #Innovation | Posted on 24/Feb/2024 16:29:55