Olivier Rousteing Instagram – It has been 2 years since we began working on this project: that’s 2 years of excitement, passion, and joy and we are so proud of the result. It’s an incredible new chapter , and I can’t thank all the incredible people I am working with to build the new BALMAIN beauty journey together. This fragrance isn’t just about scent, it’s about sensation, about an emotion , it’s about YOU. The Balmain Beauty journey begins in September 2024, So for now let’s keep it #CONFIDENTIEL 🖤 Let’s the fragrance talks @balmainbeauty