Anuna De Wever Instagram – Cheap just means someone else is paying the price 💶
As #BlackFriday is approaching, I spoke with a few of my friends and realised how few people are actually aware of what Black Friday is.
A huge part of the climate crisis is our fossil fuel addicted society, which is dependant on overconsumption.
The fashion industry, worth 2.5 trillion dollars, is responsible for wide-spread, well-documented human rights violations and environmental destruction.
The fashion industry is rife with greenwashing. Labels like ‘eco conscious’ and ‘nature-based products’ are very often just tricks to make consumers feel like they’re making right decisions, while entire companies employ methods of modern slavery and destroy biodiversity and ecosystems.
80% of ‘black friday purchases’ are thrown away after one or even no uses. These sales are based on FOMO (fear of missing out) campaigns, which prey on people’s insecurities and cause massive global pollution at the same.
A recent report from U.K price comparison shows how in 2020, Black Friday in the United Kingdom was responsible for 429 thousand metric tonnes of greenhouse gas emissions, which is the equivalent of 435 return flights from London to New York. In one single day, in one single country.
Circular design should just be design. Sustainable fashion should just be fashion.
Please share this post and make your friends and followers conscious about their decisions, their responsibility and agency to choose differently 🌍
📸 @luka_dwvdh | Posted on 24/Nov/2021 21:01:35
